Chamber of commerce
For the Chamber of Commerce I was responsible for devising new social media formats and concepts and their implementation. That's how I came up with the Long Story Short format; an innovative video format, in line with the corporate identify of the Chamber of Commerce - where (entrepreneurial) news could be promoted in a short format and thus reach a new target group. This format is now used throughout the entire organization.
I've also been responsible for videos on more complex topics, making them accessible to the new generation - such as the Business Model Canvas.